#3

What you need to know (ignoring #3 is a BIG MISTAKE 👀) ⤵️ ⁠ ⁠ Buyer behavior has massively changed over the last 10 years...⁠ ⁠ Which means what USED to be “fail-proof” marketing methods, are no longer working. ⁠ ⁠ Here’s what to do instead. ⁠ ⁠ ✅ Create Brand EXPERIENCES.⁠ ⁠ More than 78% of millennials would choose to spend money on a desirable experience or event rather than buying something desirable.⁠ ⁠ And you might not be able to throw a concert or in-person event… ⁠ ⁠ But ask yourself how you can make your audience FEEL like they are a part of your brand? ⁠ ⁠ How you can create a brand experience that involves your audience and makes them feel special?⁠ ⁠ ✅ Put Values FIRST.⁠ ⁠ 89% of customers are loyal to brands that share their values… ⁠ Being the cheapest or best is no longer the only positioning strategy.⁠ ⁠ People want to buy from brands that share the same values as them. Simple as that.⁠ ⁠ ✅ Give your audience MORE TIME TO BUY.⁠ ⁠ The old-school, direct-response mentality of “buy, die or unsubscribe” is DEAD ☠️ ⁠ ⁠ Customers are savvier than ever and are taking longer to weigh options. ⁠ ⁠ Sure, some people still buy within days...⁠ ⁠ But many more people are taking months, or even YEARS, before they make their first purchase.⁠ ⁠ We’re seeing longer sales cycles with a huge number of customers purchasing after 60 days. ⁠ ⁠ So if you’re ignoring the slow burners in your business, you are making a BIG MISTAKE. ⁠ ⁠ 👉 Drop me some “🔥🔥🔥” below if this was helpful! ⏬⁠ Marketing Marketing Trends Marketing in 2024 How marketing has changed Marketers

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#1 Don’t draw ur followers for free! ( people will only follow u to get free things. They don’t care about you or your art! ) #2 Don’t mass follow people on “artist support groups”. This does nothing to help you in the long run and just creates circles. #3 Try to post 3-4 times per week. No more no less. #4 Save old footage on a hard drive to reuse and recycle in the future. Dozens of reels can be made using the same footage. #5 Don’t overwhelm yourself with drawing challenges like inktober or collaborations, particularly time sensitive ones. #6 Network with people with 20%-40% more followers. #7 Avoid like-baiting or guilt tripping for followers #8 Keep at least a quarter of your videos simplistic( one high quality 7 sec clip with a viral sound) #9 Use repeating/ looping audios so people stay on ur video longer. #10 Respect other artist and creators and they will respect you. #11 Remember that loosing followers Is not always a bad thing. Ig routinely removes bots and unengaged accounts. This is good for your account activity in the long run. #12 If you find yourself in a toxic group chat or discord server of artist leave silently and immediately. If you smell smoke there is probably a fire. (Trust me an artist safe space can quickly end in anarchy) #13 If a middle aged white woman that’s a girl boss that has clearly had cosmetic work done randomly tries to commission you its definitely a scammer. —————————— If u can’t tell if someone is a scammer, just send me a screen shot of their dms and profile. *i am great at sniffing them out *

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