A Chinese live streamer has made headlines by earning approximately 100 million yuan (about $18.7 million USD) in just one week through an unconventional sales approach!

She presents each product for only three seconds, quickly stating the price before moving on, eschewing the usual longer pitches and product demonstrations typical in e-commerce.

Her minimalist and rapid-fire technique has distinguished her in the live streaming space and contributed to a massive sales volume, suggesting a shift in consumer engagement with online sales.

Video: @xuan.com.my

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