Apple use this marketing technique u can too!
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marketingtactics_

2024-04-13 10:13:21

this marketing technique is so powerful that the biggest companies such as apple use it against you so let's break this down have you noticed that movie theaters always offer three different sizes of popcorn the objective behind this is to make you spend as much money as possible let's imagine that the movie theater offers two sizes of popcorn
a small one for two dollars and a large one for six dollars you ask yourself am i hungry enough to get the large one or is there enough popcorn in the small one in any case
you will opt for the small size
but now imagine that the movie theater offers three sizes of popcorn
small for three dollars medium for five dollars and large for six dollars this time you will directly choose the largest one thinking it's a great deal because there's only one dollar difference between the large and the medium
this is called the decoy effect and in reality the medium is just a decoy now
how does apple apply this look at the iphone fourteen which goes for seven hundred ninety nine dollars fourteen pro for nine ninety nine dollars and fourteen pro max for ten ninety nine dollars
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